The NON-SPORTS Page
1962 Topps Mars Attacks! gum cards
Nowbatting19.net Presents... The NON-Sports Page!
On this page, we will feature only NON-SPORTS cards. Today these cards are more popular than ever! We are just going to be dealing with vintage non-sports cards, because that is what I am. Vintage (aka. OLD). Non-sports cards have been around as long as baseball cards. Some very famous non-sports issues include 1933 Indian Gum, 1936 G-Men & Heroes of the Law, 1938 Horrors of War, 1940 Superman, 1956 Topps Elvis, 1962 Topps Mars Attacks and so many more! So we will show you some of these classic non-sports cards on this page. Enjoy!
Among the classic non-sports sets of the 1960's is the 1962 Topps MARS ATTACKS! bubble gum cards. This set was extremely popular with the kids, and when one of those young boy's grew up, he even made a Motion Picture based on the bubble gum cards called "MARS ATTACKS!," starring Jack Nicholson, Natalie Portman, Jim Brown, Jack Black and many more! As with sports cards, the first and last cards in the set are hard to find in nice shape.
1933 Goudey Indian Gum - A Classic Non-Sports Card Series
1933 Indian Gum empty retail display box
One of the all-time great non-sports card series of cards were the 1933 Indian Gum cards. Issued in wax packs with gum for 1 penny (see retail display box above), these cards feature bright colors and beautiful artwork. They depict most native Indians as you would expect, but also early pioneers, soldiers & frontiersmen like Daniel Boone, Kit Carson, Wild Bill Hickok, Buffalo Bill, Gen.Custer and more. Unfortunately, the cards descriptions on the back refers to the Native peoples as "blood thirsty," "savages," "redskins, "muderous," and more terms that would never see the light of day today. In other words, the history given on the card backs is the sort of history most of white America learned in public school. That we were the "good guys" and the Indians were the "bad guys." But at least these cards won't let us forget the past, and the proud history and culture of these "human beings" who were nearly wiped off the planet. The Indian Gum series was so popular, Goudey Gum re-issued most of the cards again in 1947. These cards differ in that the text on the card backs is in black ink, while the 1933 Indian Gum cards have green text.
1933 Indian Gum cards
1976 Topps Star Trek Picture Cards, Bubble Gum, Sticker - All for .10 cents
1976 Topps Star Trek Wax Box
1976 Topps Star Trek Stickers #1 James Kirk
1976 Topps Star Trek gum cards with stickers The original wax wrapper is pictured top row, center. Directly below that is a later wrapper from one of the Star Trek movies featuring the original cast.
"Space... the final frontier. These are the voyages of the Starship Enterprise..." Gene Rodenberry brought this science fiction series to television in 1967 and, along with a die-hard fan base, made it into a epic franchise. The original television series lasted only 2 seasons, but it was landmark. The stories, the characters, the special effects were amazing. Leaf created a series of cards in 1967. These cards, are somewhat lack-luster compared to the original tv series. For one, the 1967 cards were done in black & white. Bummer. The brief write ups on the back are pretty lame. But they are still STAR TREK and original merchandise related to the series! See below for pictures of the cards and an intact wax pack!
Fast forward nearly 10 years after the show was cancelled. Star Trek was bigger than it was before! Syndicated television showed reruns of the original series, and a "new generation" became fans of the show (myself included). Star Trek merchandise hit the shelves, action figures, communicators, phasersc comics, tv cartoons and more. In Star Date 1976, TOPPS finally issued a card set devoted to the original series. Each wax pack of full-color cards also came with 1 sticker (of 22 different), & 1 stick of gum. These stickers themselves are very popular & feature most of the main cast (NO Sulu!) including villains, aliens, & spacecraft. The jet black borders & brightly colored borders that go around the image really make these stickers stand out. Topps was also to use this same sticker format in their later STAR WARS issues. The revival of the original Star Trek series led to movies. And further television series. And more movies. Star Trek is now such a huge part of American Pop Culture, and it looks like it will remain that way for a long time to come! "To boldy go where no man has gone before!"
The 1976 Topps Star Trek sticker set is extremely difficult to find in high grade, especially #1 James Kirk. It seems the stickers suffer from marks made during the manufacturing proces after printing. Many have "roller marks" & other print defects that are somewhat difficult to see at first. Centering is also a typical problem. The example about has a price tag of over $2000 (eBay listing, 2/11/23). You can pick up a complete set of the stickers in (ingraded) collector grades for around $50-$60 The cards themselves are still very reasonable and easy to get.
1967 Leaf Star Trek
The first "To boldly go, where no card has gone before..."
1967 Leaf Star Trek Wax Pack wih gum. Look at the price! 5 pennies & you got gum to stick under your desk at school! Coool!
Also coming to a Theater near you... 1979 TOPPS ALIEN
1979 Topps ALIEN #76 Unstoppable Horror!
Actually, this card is the best of the entire set, and one of the very few to actually picture the ALIEN! A rather disappointing set in my opinion, but I do like this particular card, which depicts one of the best scenes in the movie! Great movie, and one of my all-time favs, but a very lack-luster effort by TOPPS. This really could (& should) have been a great set. Siskel & TIM give ALIEN a big thumbs UP for the movie, but a big thumbs DOWN for the Topps set.
1938 GUM Inc. HORRORS OF WAR
Bombs, Blood & Bubble gum... F U N for the Kiddies!
1938 Horrors of War #104 The Music Of Death
Yep, that's right! In 1938, kids at the local corner market saw these brightly colored wrappers and I am sure the word "HORRORS' immediately drew their attention. Imagine parents faces as little Larry comes home blowing bubbles and showing them these beautiful cards! What an impression that must have made on the kids back then! The backs had write-ups of the bloody scenes of war depicted; I'm sure the kids were not too interested in that... what kids liked history back then? Or am I just speaking for myself? But the pictures speak for themselves. Bombs, blood, mayhem, carnage. Many of these kids went on to fight in WW II which was just around the corner. Two of the cards in the set feature Adoph Hitler, soon to become a household name. The series was so popular, a second series was added. The 1938 Horrors of War is considered one of the best non-sports cards sets, ever.
1938 Horrors of War #114 Bomb Blows Penthouse from Roof of Building
1938 Horrors of War #143 Italians Bomb Red Cross Unit At Kworam
1938 Horrors of War #153 Death Among the Water Lilies
1938 Horrors of War #274 Rebel Bomb Barcelona's Flower Promenade
Gum Inc. was started by Jacob Warren Bowman in 1927. He invented "Blony" Bubble Gum, which became the best-selling penny gum just 2 years later (it was also the biggest bubble gum piece you could get for 1 cent- "3 bites for a penny" was its slogan). A falling out between a later partner led to Bowman being ousted from the company he founded. This led Jacob W. Bowman to start again, this time using just his name as the brand, BOWMAN GUM. The Bowman gum cards, notably baseball, from 1948-1955 are considered classics right up there with their rival for bubble gum supremacy, TOPPS Chewing Gum, Inc. Topps ended up buying out Bowman in 1955 for $200,000. But a tip of the cap to Jacob Warren Bowman! He was a bubble gum & picture card pioneer!
1976 Topps Mexican SUPERMAN THE MOVIE Trading Cards
1976 Topps Mexican Superman the Move #1 Christoper Reeve as Superman
Topps Chewing Gum Inc. not only created most of the sports issues in the 1970's, but also many of the classic non-sports card sets as well. In 1978 "SUPERMAN - THE MOVIE" came out, which brought in a new generation of fans of "The Man of Steel." Superman had been around since the 1930's- Gum Inc. did a beautiful series with their 1940 SUPERMAN gum cards. Later in the 1960's, Topps created a black & white card set featuring the TV Series "Superman" starring George Reeves. The 1978 Topps SUPERMAN THE MOVIE gum cards came with a colorful "base set" plus sticker cards. Topps also issued a similar Superman set in Mexico, with obvious differences (see pic). These are far scarcer than the regular Topps cards issued here in the U.S., which are plentiful. This 1978 Topps Mexican Superman #1 features Christopher Reeve, who became famous for playing the iconic character from the planet Krypton. We could really use SUPERMAN now to save us from mass shooters, Chinese balloons, & murderous cops!
More Classic Non-Sports Cards coming soon!
Questions? Comments? Please email me at Nowbatting19@yahoo.com
1976 Topps HAPPY DAYS Wax Pack Unopened with 1 stick stale gum!